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Since its founding in 1938, Columbia has consistently provided highly original and innovative outdoor apparel. From Columbia Black Label—the brand’s urban line launched in 2016 to support comfortable city living with outdoor functionality—comes the Star Range XP Backpack, developed specifically for business professionals. Our President and CEO, Hidekuni Takagi, participated as one of four business leaders active in various industries. He exchanged ideas with Columbia’s product development team to create a business bag that leverages Columbia’s technology, not just its design. After numerous prototypes, it was finally completed. To mark the backpack’s release, “Pen” magazine features an article about this product development.

＞＞ Press release here
＞＞Read the “Pen” article here

The roundtable discussion from the product development meetings is featured as a behind-the-scenes story in the article, so be sure to check it out.

From Columbia Black Label! The Inside Story of Developing a Backpack for Business Professionals (August 14, 2023)